This is probably the biggest mistakes, and it takes many forms – but the bottom line is if you’re treating social media like just another sales platform, you’re doing it wrong. Social media is not meant to be used as just another means of a...
Any time of the year is a good time to look through and check over your social networks. For me, the beginning of the year is a logical time to rebrand and freshen up my social networks. What I'm looking for, is to see whether my...
Everyday I feel myself transitioning to pastor mode. I have consulted and advised pastors for numerous years. I will say this experience is so different. It is different from the executive roles I have held and even running my own business. What is different: I can't quite put...
In the classic baseball movie “Major League,” one of the players has taken to sacrificing chickens and rubbing mysterious voodoo tchotchkes on his bat in order to get a hit. Some of the other players belittle his efforts – until it appears to work. Superstitions...
Just downloaded the MAC App store onto my desktop. WOW - this thing is the real deal. I downloaded the iMovie 11 for 14.99. A saving of about 40 dollars. I am now testing out the MarsEdit Blogging app. Let me know how it goes. I...
Is there really a correct way to use social media channels? Yes and no. It’s going to depend on what you’re using them for. If you’re a teen just using Facebook for the sake of using it then no, there’s not really a proper way...
Given the sheer number of links we see everywhere for Facebook, Twitter, and the like, it might be hard to believe that people aren’t promoting their profiles, but it does happen. You’d be shocked at how many small business owners don’t have links to their...
Do you know if social media works for you? Do you know whether Twitter or Facebook or LinkedIn produces more sales? Have you tested and tracked your efforts when compared to results? If not, you’re guilty of making mistake number 10. Going hand in hand with...
Over the last year, I've been spending time automating my business. One of the best ways to be successful in business, is to take yourself out of the equation as much as possible. One of my projects, has been to consolidate all of my contacts into...
[caption id="" align="alignleft" width="246" caption="Courtesy of http://goodtimes.wikia.com/wiki/Good_Times_Wiki"][/caption] This morning as I got ready for my day – I turned to the old 70’s show “Good Times”. This show, while dated, always seems to have a moral that is still needed in today’s society. In this episode,...