Business Lessons from a Nursery Rhyme

Why Posting Once a Week Is Holding You Back: The Power of 150 Chances a Month to Change Your Life

“If you’re only giving yourself 4 chances a month to change your life, you’re already losing.”

I watched a video the other day on Instagram that has me thinking about my content, posting strategy in a different light. The speaker broke down how he went from posting once a week—giving himself just four or five chances to change his life in a month—to posting five times a day.

That’s 150 chances every single month. It clicked for me. While consistency is key, increasing frequency multiplies the opportunities to be seen, heard, and remembered.

Let’s do the math. Posting once a week gives you 52 chances a year to connect with your audience. But when you start posting five times a day, you’re giving yourself 150 chances a month, which totals 1,800 chances a year.

That’s 34.6 times more opportunities to be noticed, to have your message land, and to make an impact. Imagine someone seeing your content nearly 2,000 times a year—someone’s going to remember your name.

Now, do you need to post five times a day? I’m not sure that’s up to you to decide. But do you need to increase your chances of getting noticed?

That’s emphatically a yes.

The math doesn’t lie.

Consistency plus frequency equals results.

So now, go make your own decision.



Byrdism – J. Richard Byrd

#33 The Power of My No

Byrdism – J. Richard Byrd         Byrdism – J. Richard Byrd        
#33 The Power of My No           #33 The Power of My No          
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